Content Quality is an integral part of Google’s search algorithm. A page with high value content tends to rank better in the SERPs. Google has gone to great lengths to make this happen. So for SEO purposes, delivering only high quality content is our goal. Optimizing content should be part of any SEO strategy. There […]
Last Updated: September 20, 2017 This guide covers key statistics from multiple areas of mobile marketing — usage, apps, mobile search, video, mobile ad spend, shopping etc. I think there’s around 38 mobile marketing statistics covered here. Definitely over 50, if you account for all the fun facts sprinkled throughout. But that doesn’t matter. My goal […]
Did you know that 95% of Ecommerce sales come from product page SEO? Ok, that’s probably not true…. But optimizing product pages for search traffic is still really important. In fact, someone may be performing a Google search for the item you sell at this very moment. And while you’re off reading SEO articles, maybe they […]
What if I told you, you can increase the click-through-rate of your organic search results by 30%? Sounds great, right? Now, what if I said you’d be rewarded with higher search rankings, in addition to the extra clicks? It’s true. Growing your expected organic CTR will improve clicks and SEO. But first, let’s understand what […]
Benefits of an Active (Closed) Facebook Group People can be quite active in Facebook Groups. A Facebook Group consisting of users all passionate about the topic of the group will be far more engaged here than they would be with a Brand or Company page. A big part of this success revolves around the fact […]
Recently, Google removed the Search by Location (‘Change Location’) feature. I’m pretty sure this was only used by SEOs anyway, so I completely get why Google would remove a feature that normal users weren’t using. According to a Google Spokesperson: “It was getting very little usage, so we’re focusing on other features.” At any rate, […]
Operating an e-commerce website is a lot different from operating a service-based site, community site, or any site where your main goal is not too sell products. Rather than going through a lot of general SEO tips, I’m going to list out specific SEO tips that E-Commerce sites can use.
Recent Google Algorithm Update and Rankings Changes There’s been a lot of keyword ranking fluctuations in the past couple of weeks. Lots of speculation on whether Google is making changes surrounding Panda, Penguin, or something having to do with mobile perhaps. Well, Google has just confirmed this is not Penguin or Panda, but something else. […]
